Toronto Gone – The importance of visual content

Toronto Gone, visual content
Kensington Market, Toronto, 1983 – © Avard Woolaver

When it comes to documentary photography, the more visual content, the better. The information, i.e., the visual content, in a photograph can tell you so much, especially when looking at it in a historical context. In the above photo there is so much more to be learned with the variety of elements than if I had zoomed in on just the storefront, or just the on cyclist. For instance, we can see that children’s car seats were not yet required–the child is sitting on his mother’s lap in the front seat. Sony Walkmans were being used; the cyclist is carrying one. And the bicycle is a ten-speed touring bike–mountain bikes were not yet a thing. Lucky Variety has a hand-painted sign, and sells cassettes (not LPs or CDs). The phone number for the business doesn’t have the 416 area code in front of it.

I’ve been a fan of Lee Friedlander since I discovered his photographs in 1978, in a book titled Concerning Photography. His photos are bursting with creativity, intelligence, and deadpan humour–they seem to be the visual equivalent of jazz music. He has been one of my main sources of photographic inspiration over the years.

Lee Friedlander, famous for his pioneering photos of the urban social landscape, has a talent for filling his photos with visual content without making them seem overly crowded. Eric Kim writes on his blog, “Friedlander was very conscious of how he framed his scenes, and wanted to add more complexity to his shots through adding content of interest.”

He accomplished this by using a wide-angle lens—usually a 35mm. That way objects in the foreground can remain in focus along with background elements. Though complexity is not always the answer, it certainly adds interest.

It’s something to think about when you take photos. While minimalism may work for some photos, when deciding whether to leave something in the photo or crop it out, I usually leave it in.

Dundas West and Chestnut, Toronto, 1983 – © Avard Woolaver

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Toronto, visual content
Yonge and St. Mary, Toronto, 1985 – © Avard Woolaver

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Toronto Gone, visual content
Kensington Market, Toronto, 1983 – © Avard Woolaver

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Toronto Gone
Store Signs, Dundas St. West, Toronto, 1986 – © Avard Woolaver

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Toronto Gone, visual content
Cineplex Eaton Centre, Toronto, 1985 – © Avard Woolaver